Livework newsletter
Subscribe to our newsletter and don't miss a thing ;)

A second reading of McKinsey on design

by Erik Roscam Abbing

A few months ago, McKinsey published an amazing study on the correlation between design and financial business performance at 300 publicly listed companies. It took me a while to digest this study and to gather my thoughts.

Image courtesy of McKinsey
I have read and agree to the Privacy Policy.