Rodney van der Knaap

Reframing situations and contexts in order to generate new perspectives that result in innovative design visions is what drives me. With a background in interaction and spatial design, I enjoy delving into the processes and principles underlying people and developing meaningful interactions in both physical and digital environments.

Why, how, and what? That is the order for me to ask my questions. To begin, however, the question ‘Who are you?’ must be answered. By researching who you are designing for, you can find out why you are designing it, how to design it, and what the design eventually becomes. I believe that this human-centred design approach can create innovations and solutions with functionalities that are truly valuable to the user.

De omgeving van de mens is de medemens. (People’s surroundings are other people.) 

Jules Deelder

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