London has poorer levels of wellbeing than elsewhere in the UK. Many Londoners don’t receive treatment for their mental health difficulties, straining public and private resources. In this session Jennifer will share how her team used service design to co-create an ecosystem of mental wellbeing services for the city of London, with the potential to scale throughout the UK. Londoners’ stories helped them to engage with stakeholders to envision a new approach that distributes mental wellbeing services into the digital communities that people already inhabit. In order to implement this, the team recommended an experimental strategy based on small digital interventions that can scale over time. This enables users to digitally co-produce the service elements that meet their needs.