Customer Focus and Experience Management in the digital world

Great products and services emerge when these can hit a nerve, solve a big problem or cover a need.

Customer Focus, Customer Experience Management, Human Centered Design – all these terms are vital for every organization in the current time of digitization. Companies need to be fast, agile, iterative and customer-oriented. The Customer Focus Masterclass provides a practical perspective on the subject of Customer Focus and offers an inspiring mix of real cases, methods and tools.