Book launch: Designing for Society

Book launch: Designing for Society

  • When:
  • Thursday, 20 December 2018 at 4:15 pm
  • Where:
  • Nieuwspoort, Den Haag

Many of us truly value sustainability, but struggle to make decisions that are in line with that value. We encounter this dilemma frequently in meat consumption: “I care about animal welfare, but that low-priced piece of meat in the supermarket is too tempting to resist!” We designed an intervention to support attitude-behavior consistency in meat consumption: a service by the name of ‘Tomorrow’s Menu’.